![]() ![]() In this context, a tour of duty represents a commitment by employer and employee to a specific mission of finite duration. ![]() ![]() The “tour of duty” is the way you organize the Alliance at work. More importantly, by offering their employees the opportunity to transform their careers, companies can attract and retain the entrepreneurial talent they need to drive Silicon Valley-style innovation. The paradox is that recognizing an employee’s independence is what allows a company to rebuild the loyalty and trust that’s been missing from today’s employment relationship. The alliance is a two-way relationship that lets company and employee work together toward common goals, even when some of their interests differ. The answer is to stop thinking of employees as family or free agents, and start thinking of them as allies. High-tech companies in Silicon Valley have found a way around this dilemma, but their solution applies to any industry. But you can’t build a lasting, innovative business when every employee acts like a free agent. The employee relationship is broken, leaving managers with a seemingly impossible dilemma: You can’t afford to treat employees like family (which they never were). ![]()
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